The ISM Advancement Model Revisited

The ISM Advancement Model Revisited
The ISM Advancement Model Revisited

ISM’s Advancement Model illustrates the key relationships existing among your school’s advancement efforts—admission and enrollment management, development, and marketing communications.1 With a common focus on your students and mission, your advancement efforts must share a strong message inviting families to enroll and re-enroll, and inspires them to make philanthropic gifts. The model provides a framework for planning, implementing, and evaluating your advancement program. 
Volume Number
Volume 44 (2019)
Issue Number
6
Image of a teacher and students in class
Image of a teacher and students in class