Mission-Based Surveys: Gathering the Data You Need

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Status: RECORDED on MAR 06, 2013
Certification Credits: 1 IACP

$156 Non-Member

[$143.00 Gold Member]

This Webinar earns 1 credit towards your IACP credit requirements

Your school’s mission and vision serve as the road map for your decisions about policies, program, schedule, admission, hiring, and all other strategic functions that determine what your school is today and where it is going. How do you know that you are, in fact, delivering your mission, or that your decisions are succeeding in forwarding the vision?

"The plural of anecdote is not data," (Roger Brinner) and yet independent schools often operate as if it were. In ISM’s work with thousands of schools across the country, we often hear statements made by the leadership that are assumed to be “facts,” but that when examined, turn out to be exaggerated or false. These false assumptions can prove very costly, both financially and culturally.

Most states do not require private-independent schools to submit to government mandated testing as a primary metric of quality and value. However, independent school accrediting agencies are increasingly requiring constituent surveys in order to assess the effectiveness of schools based on more than the school’s documentation and accreditation team observations alone. Whether or not you are required to conduct surveys as a part of your accreditation process, it is important to seek reliable, objective data in order to test your assumptions and track progress and changes over time. Fortunately, most private independent schools have the autonomy to survey what matters most—those elements that reflect your unique mission, vision, and values.

You'll cover these topics and more:

  • An understanding of mission-centered survey design
  • Survey best practices
  • Overview of the most common and costly mistakes made by schools that fail to examine assumptions with true measures

This Webinar is designed for Heads, academic administrators, and department chairs.

staff photo barbara beachley

Barbara Beachley

ISM Director of Advisory Services | Consultant

Expertise

Barbara provides her expertise in the areas of student-centered and brain-based pedagogies, faculty growth and culture, faculty evaluation, academic leadership, mission identity, survey best practices, and data analysis.

Current Role

As Director of ISM Advisory Services, Barbara:

  • Oversees ISM’s Consulting, Publications, Research, and Professional Development divisions
  • Consults in strategic academic planning and school leadership
  • Writes for ISM’s publications, including Ideas & Perspectives
  • Facilitates some of ISM's scheduling workshops, empowering teachers to transition to and teach effectively in longer periods
  • Leads courses at ISM’s Summer Institute, including Transformative Academic Leadership: Inspire and Empower Excellence and Administration and Faculty Evaluation: Maximize Your Team's Capacity
  • Speaks at educational conferences, including CASE-NAIS, EMA, and AISAP
  • Facilitates Board and school leadership retreats

Prior Experience

Barbara joined ISM in 2011 after working in the field of education since 1996. She served as an ESL and adult literacy teacher at Boston University, MA; an upper school modern language teacher at the MacDuffie School, MA; and a language teacher and lead advisor at Collegiate School, VA. She also served as Academic Dean at Cape Henry Collegiate School, VA, where she oversaw curriculum and professional growth in grades PK−12.

While enrolled at Shady Side Academy in Pittsburgh, she attended a year of high school in France through School Year Abroad. She later lived in Spain and Brazil, where she learned Spanish and Portuguese.

Education

Barbara holds a bachelor’s degree in French and Spanish from Trinity College, CT; a master’s degree in applied linguistics from Boston University, MA; a master’s degree in educational administration from Harvard University, MA; and a master’s degree in independent school leadership from the Klingenstein Center at Teachers College, Columbia University, NY.

Personal Mission Statement

To cherish my work and to support and empower educators such that they cherish theirs.

staff photo terry moore

Terry L. Moore, BCP-E

ISM Consultant | Head of Finance, Operations, and Advancement at St. Mary's School

Expertise

Terry shares his expertise with private-independent schools in strategic planning and strategic financial planning, strategic performance analysis, effective school operation, fundraising, faculty evaluation and compensation, and financial aid.

Current Role

Terry joined the ISM Consulting team in 2002, and worked as a full-time Consultant until 2016. He currently consults part time while serving as Head of Finance, Operations and Advancement at St. Mary's School of Aliso Viejo, CA.

Terry has supported more than 200 schools on-site since 2002 through ISM, many multiple times. He also:

  • Leads the annual ISM Business and Operations Academy, which he founded
  • Writes for ISM’s publications, including Ideas & Perspectives
  • Created the ISM FAST program (ISM’s cutting-edge financial aid tool)
  • Speaks at various conferences including NBOA, NYSAIS, CAIS, FISBO, and AISNE
  • Leads ISM workshops and webinars

Prior Experience

Prior to joining ISM, Terry served as the Director of Administrative Services at Trinity Academy, Raleigh, NC. Terry brings 20 years of independent school Board and business operations experience to ISM. With professional expertise in budgeting, marketing, fundraising, and fiscal oversight, Terry’s business knowledge, independent school experience, and professional manner is well suited to the special niche that schools occupy.

He participated with the implementation of a start-up school, including serving as a Board member, Board officer, and supporter to those occupying both Board and administrative leadership roles.

Education

Terry earned a BS degree from East Carolina University, Greenville, NC, and has done graduate work at Regis University, Denver, CO.

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