March 14, 2018 • 3 PM ET
Standing out in the “virtual” crowd is becoming more and more difficult as consumers are overloaded with in-your-face marketing tactics and spam. How do you create content that not only attracts mission-appropriate families but also converts them into qualified leads?
By examining the components needed to launch or boost your school’s inbound marketing strategy, you will gain ideas you can implement immediately to improve website traffic and inquiries. Topics covered will include content creation, blogs, SEO, email automation, and landing pages.
- Learn the differences between inbound and outbound marketing.
- Understand the content and tools needed to create a rich inbound marketing strategy.
- Gain ideas you can implement to improve website traffic and inquiries.
Total run time is 60 minutes. The presentation will run approximately 45 minutes with 15 minutes designated for Q&A.
Who Should Attend:
This webinar is appropriate for Admissions and Marketing Communications professionals.