Marketing Coordinator

Marketing Coordinator
Marketing Coordinator

Job Location: 2207 CONCORD PIKE STE 417 - WILMINGTON, DE
Remote Type: Fully Remote
Position Type Full Time
Education Level: Bachelor's degree
Travel: 0%-5%
Job Shift: Day
Job Category: Marketing

Marketing Coordinator

About Us

Mission: ISM is dedicated to the advancement of school management. We provide creative strategies by combining extensive research, proven management techniques, and personalized service.

Core Purpose: Advancing School Leadership—Enriching the Student Experience

Overview: ISM offers consulting, research, professional development, insurance, and financial aid and scheduling software for private independent schools in the United States and abroad.

Job Description

Summary/Objective

ISM provides top-notch marketing services to K-12 private schools across the world. Our mission is to empower schools to achieve their marketing and admission goals through exceptional execution of digital and inbound marketing strategies (ie. digital advertising, search engine optimization, lead generation, email marketing, etc…). We are a results-driven team that prides itself on delivering outstanding customer service and tailored marketing solutions to our clients.

We are currently seeking a highly organized and detail-oriented Marketing Coordinator to join our dynamic team. The successful candidate will play a crucial role in the coordination and execution of our marketing campaigns.

Functions and Competencies

Essential Functions

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Track leads and maintain the sales pipeline to ensure timely follow-ups and conversions.
  • Coordinate campaigns with our digital services team, ensuring clear communication and seamless execution.
  • Generate proposals and marketing reports that provide insights into campaign performance and opportunities for improvement.
  • Create and manage agreements with clients, ensuring all necessary documentation is completed accurately and in a timely manner.
  • Collaborate with the marketing team to develop and implement content strategies across multiple platforms.
  • Monitor and analyze marketing metrics to track the effectiveness of campaigns and suggest improvements.
  • Assist in client budgeting and monthly ad spend

Competencies
  • Understanding of and commitment to ISM’s mission and core values
  • Strong project management skills and the ability to multitask in a fast-paced environment.
  • Excellent written and verbal communication skills.
  • Experience with CRM and project management tools, such as Monday.com, is a plus.
  • Knowledge of digital marketing platforms and best practices, including SEO, SEM, social media, and content marketing.
  • Strong analytical skills with a focus on data-driven decision making.
Position Type/Expected Hours of Work

This is a full-time position, and days and hours of work are Monday through Friday, 8:00 a.m. to 4:30 p.m. This is a remote position.

Travel

Travel is not likely with this position

Required Education and Experience
  • Bachelor's degree in marketing, communications, or a related field or equivalent
  • A minimum of 2 years of experience in a marketing or digital marketing role.
Preferred Education and Experience

None

Additional Eligibility Qualifications

None required.

AAP/EEO Statement

ISM provides equal employment opportunities to all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, sexual orientation, marital status, religion, age, disability, gender identity, results of genetic testing, or service in the military. Equal employment opportunity applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation, and training.

ISM expressly prohibits any form of unlawful employee harassment or discrimination based on any of the characteristics mentioned above. Improper interference with the ability of other employees to perform their expected job duties is not tolerated.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

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