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The ISM 37-School Parent Survey: Convenience Factors at Private-Independent Schools

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In ISM's 2007-08 37-school survey, parents were asked to rank a list of "convenience factors" that affected their decision to enroll or remain at a school. Depending upon the children's ages and the family circumstances, many parents may have to budget for extended care, transportation, food, a summer program, and other expenses for their children throughout the year. If these services are not provided at your school, your applicant pool may be automatically diminished and your attrition level may increase.

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