Effective communication during a school crisis starts long before a severe problem actually occurs — it's all about planning and preparation. Key to this preparation is identifying common vulnerabilities in school crisis communication strategies and fortifying weak spots.

Join Penny Abrahams, ISM Senior Consultant, as she explores the critical aspects of developing a robust crisis communication plan, particularly in the context of today's social media landscape. You will be equipped with practical strategies and the confidence to handle these social media communications effectively and proactively.