Establish Best Practices for Managing Social Media Accounts

Ideas & Perspectives
Ideas & Perspectives

Volume 43

No. 4//

April 11, 2018

Ideally, all of your school’s “official” social media accounts run directly through your Marketing Communications Office and are managed by your in-house staff. However, it may seem that your school’s social media “cat” is already out of the bag, with members of every club, team, and student group at your school launching its own Facebook group or Twitter account.

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