Marketing Your School During an Economic Downturn

Ideas & Perspectives
Ideas & Perspectives

Volume 33

No. 16//

December 22, 2008

In a recent issue of I&P, ISM provided a historical perspective about past economic downturns and the amount of time that passed before the economy recovered. In addition, the article provided information about the enrollment, tuition, and endowment experiences of 10 schools during the 1987 downturn. The issue also contained 10 dos and don’ts for schools to follow to ensure future stability.

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