There’s no denying it, social media has made a place for itself in today's marketing plans. Facebook is among the leaders, and understanding why people fan Facebook pages can help your school develop its social media strategies.

Protect a bully? That’s ridiculous! Although it seems counterproductive to protect someone who threatens and abuses others, yes, even bullies need protection. Bullies, both online and in the schoolyard, often act on spontaneous compulsions without thinking about the effects of their actions. Let’s be honest, not all bullies are intentionally trying to harm someone. And, those who are intentionally seeking to harm another often act on emotional impulse without having the proper coping skills to handle the situation responsibly. As you know, not all bullies are bad kids, just momentarily misdirected.

On the ISM Business Manager listserv last month, a few subscribers shared thoughts about sustainable lunch programs. This healthy trend is starting to pick up momentum, and so for all our readers who are equally curious about how to add local food alternatives to their lunch menu without stretching their budgets into the red, we’ve done some research for you.

This month’s green tips come from a high school student, Teniola Ayoola, in Bowie, Maryland. Her article published as “Student Shares Five Hot Green Summer Tips” on acespace.org lists five summer green tips from an ecofriendly way to charge your cell phone to saving energy by reducing your AC use.

The idea of having to dial 911 is not a pleasant one. No one wants an emergency on campus, and certainly no one wants an emergency to happen without proper protocol in place. But, what is proper protocol?

Summer is the season of exploration. But it’s also one of the most dangerous times of the year for youth. Swimming accidents, outdoor mishaps, and neighborhood bullies are all concerns parents and summer program leaders should be reminded of as the season continues to roll toward the new school year. Many of these are simple, quick tips that could save a life.

ISM offers up thought-provoking book suggestions that will provide some insight, training, and professional development for you.

When you think of journaling, you probably relegate it to the personal—your thoughts, feelings, and impressions of things that happen in your personal life. You can use journaling to manage stress and for self-exploration, by recording your feelings, and not just noting the event.

Q: We need to hire for a few remaining openings over the summer. Do you have any tips on conducting reference checks?

An experienced Head of School that we know recently told us a sad story. Sinking down into his chair at the end of a long day, he sighed. “I think we missed another opportunity today,” he said, beginning to tell us his tale.