Social media is one of the most visible ways your school connects with current families, prospective parents, alums, and the broader community. Your posts may look engaging and polished, but without a clear strategy, you may be missing opportunities to advance enrollment, retention, fundraising, and community engagement goals.

In this webinar, you’ll learn how to create a social media content plan that balances strategy and authenticity. We’ll cover how to align your posts with your school’s top priorities, tailor content to each platform’s audience, and design a realistic 30-day content calendar that works for your busy schedule. You’ll leave with plug-and-play resources and a proven process to plan purposeful, goal-aligned social media content