Each private-independent school has a unique voice within its community and in the larger market of schools in its particular region. Each school should represent, promote, and project its mission, values, program, and achievements to build brand awareness and sustain its legacy. Part of the core messaging a Marketing Communications Department must incorporate in its language is how the school enacts its diversity, equity, inclusion, justice, and belonging (DEIJB) policies and programmatic initiatives.
Curriculum Past Its “Best By” Date? How to Keep Your Academic Program Fresh
Most schools often assume that individual teachers and academic departments will keep curriculum up-to-date and relevant. However, for many schools (and reasons), other responsibilities take priority and suddenly the school discovers their curriculum is in need of complete revision.