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Your congratulatory letter to students who have been accepted to attend your school probably sounds similar. A letter is an excellent way to document acceptance. But what happens after students take you up on your offer? Sometimes, nothing. And it's a missed opportunity to do so many things that can benefit your organization.Read More
Cyberattacks are expected to occur every 11 seconds in 2021—and unfortunately, K–12 schools are increasingly at risk, thanks to distance learning Some of the biggest threats are ransomware and funds transfer fraud. Threats commonly occur via the entry point of email, also known as "business email compromise."Read More
Gaining a better understanding of the way your students have been raised and the world they live in is critical to connecting with them and educating effectively. With a grasp on their background and perspective, you can improve their engagement and academic success—not to mention generating accolades for your school.Read More
If you don’t have a concrete fundraising plan, you are missing out on both peace of mind and major gift donations. Fundraising in the wake of COVID-19 is different. Donors in 2021 have a very different set of priorities and require a very different approach when being asked to give. We have noticed some trends that are key to successful fundraising at your school.Read More
For some schools, 2020 was the year that leaders got honest about diversity in their schools. Whether it was the first time your team dealt with challenging conversations, or another year of continuing progress, use these concrete steps to transform your school’s culture.Read More
Serviam Girls Academy is rooted in the rich tradition of the Ursuline Education Network. Their mission is to cultivate the potential of young women through a challenging, holistic education. This is a tuition-free private middle school in Wilmington, Delaware, providing an exceptional, holistic education to under-served students.Read More
When working on advertising materials and donor stories, sometimes a specific headline or case study piques your interest more than the others. However, when you show it to a parent representative you trust, they don’t react to it as strongly as you had hoped or anticipated—thus changing the course of your prospective marketing or advertising campaign. This example illustrates the need to have quantitative data to back up your marketing decisions. You, as the administrator of a private school, are not (necessarily) your target audience; neither is every family with a school-aged student or every philanthropic business person in the neighborhood. To ensure the solicitation of mission-appropriate donors and prospective families, you must put yourself in your audience’s place while identifying (and acknowledging) personal bias.Read More
Today we’re sharing an article that was originally published on International Circle, a community that provides content and coaching for international student program managers. If you want to learn more about building a stellar international student program, email firstname.lastname@example.org....Read More
Schools have faced cybersecurity risks for some time now, and cyberattacks have increased significantly during the pandemic. Even long after COVID-19 is behind us, educational institutions will remain vulnerable because they are online—as schools expand their online presence, criminal activity will become more threatening. Avoiding cyberthreats is essential.Read More
It is increasingly difficult to predict what students’ future needs will be as we live in an era of hyperchange. Our overall response to this educational dilemma—exacerbated by remote learning during a pandemic has been to "cover" everything. We try to do this despite evidence students retain a smal...Read More