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Private Schools, the Pandemic, and Resetting Tuition: Wise Decision or a Fool’s Errand?
Volume 46 Issue 7 ● September 1, 2021
Early in the COVID pandemic onset, ISM published an I&P article discussing the merits of a school making a marketplace shift—decreasing tuition to be more accessible to a broader socioeconomic population. That article discussed our concerns and recommendations for carrying out a primary market stance shift from high tuition to low tuition.
READ MOREEmpower Your Teachers to Be Frontline Re-Recruiters
Volume 46 Issue 6 ● June 1, 2021
Among the many factors that drive families to choose private schools are safety and security, academic outcomes, and mission-alignment. But, as School or Division Head, you recognize that retaining families requires more than small class sizes and an impressive next-level placement record. Your faculty, in fact, is a primary reason your families stay at your school (or not).
READ MORECreate an Effective Annual Giving Plan
Volume 46 Issue 6 ● June 1, 2021
Annual giving is the foundational program from which all other development efforts grow and flourish. Not only is annual giving a revenue source for enhancing your school’s programs, but it is also the starting place for many prospects as they begin and sustain their philanthropic relationship with your school.
READ MOREMinimum Wage Changes: Prepare Now
Volume 46 Issue 2 ● February 1, 2021
Public support for increasing the minimum wage has risen steadily since 2014. There is now significant federal pressure to consider a $15 per hour national minimum wage. As School Head or Board President, prepare now and update your strategic financial plan accordingly.
READ MOREFree Access to All ISM Webinars
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The State of the 2022–23 Private School Market
The Newest ISM Recommendations for Head Support and Evaluation
The Enrollment and Financial Trends You Should Know Now
Why the Five Stages of Strategic Academic Planning Are Critical to Success
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For a limited time: Pay $500 for one year of ISM’s Silver membership—a 64% savings!*
Silver members have access to one year of free webinars from ISM Consultants and industry experts (that's 50+ webinars—this benefit alone is valued at $6,440 each year); Ideas & Perspectives, our flagship advisory letter; the ISM Members-Only podcast; and more for their entire school. This offer ends 1/13/2022! Act now.
*Additional fees may apply. This offer is for a limited time and ends on January 13, 2023. It is only for new, first-time members. Discounted price will be reflected at the final checkout.

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Structuring Your School's AI Readiness
Date(s): 8/25/2025 ● Time: 3:00pm ET ● Status: Open
Confidently launch or level up your school’s AI Planning Committee by using ISM’s AI Readiness Framework to guide mission-aligned, future-focused progress.
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Beyond the Click: How Smarter Website Data Drives Stronger Campaigns
Date(s): 8/26/2025 ● Time: 3:00pm ET ● Status: Open
In a crowded digital space, it’s not about saying more — it’s about saying the right thing to the right families, at the right time.
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For all members & General