Who Is Responsible for Enrollment Management?

Ideas & Perspectives
Ideas & Perspectives

Volume 38

No. 2//

February 4, 2013

In an earlier article, I&P described the activities associated with enrollment management and the seamless relationship between recruitment and re-recruitment. These two functions are responsible for attracting prospective families to the school, encouraging them to enroll, and then educating them about the value of the school’s programs to re-recruit them every year until graduation. An effective enrollment management program is critical to your school. The result of effective recruitment and re-recruitment strategies provides your school with a high percentage of its hard income.

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